Slay.so

When it comes to getting reach and being seen with your Reels or Instagram Posts hashtags are key!

This tools has changed my life on Instagram. It collates, searches and selects the right hashtags for me that actually work in getting me more reach!

Game changer if you're using Instagram!

TubeBuddy

When it comes to ranking on YouTube, Tubebuddy is a MUST HAVE.

There's a free plan to start, but I recommend atleast the Pro plan for most people (and they offer a 50% discount if you have a small channel)

Bonjoro

Want to create a deep connection with your audience - personalised videos are where it's at!

This tools is great to connecting with and nurturing new list subscribers, welcoming people into your programs and more!!

Canva

When it comes to creating short animated videos, video thumbnails and even formatting my videos for social media Canva is the best tool by far (not to mention you can use it for so many other areas of your business).

Kajabi

My entire business is run through kajabi!

My website, courses, landing pages, funnels, email marketing, checkout... everything I need.

Honestly, the thought of having everything under one roof was not something I thought I would take up but the combination of tools I had before was costing time (and more money). As a solopreneur I needed a faster way to run my business so in 2020 I moved everything over and could not be happier.

LeadPages

If you're only needing landing pages then Leadpages is the best for a tool that isn't expensive but incredibly easy to use with high converting templates and integrations with many other softwares and tools.

This was my go to landing page software before I moved everything over to Kajabi.

MOVO LV 1 Lavalier Microphone

My go to microphone! This budget microphone provides great quality sound and can be used with a DSLR or smartphone.

It's 3m cable means you have plenty of space to move around and be further from your camera.

Rode SmartLav+ Omnidirectional Lavalier

My second favourite lavalier!  While it gives superior quality sound, the short cable does mean you're limited with how far away you are from the camera.

Works with smartphone, tablets and computers.

IK Multimedia iRig Mic Handheld Condenser mic

This is my favourite handheld microphone for smartphones are tablets.

Great for capturing clear sound for your voice or instruments.

I use it for coaching calls and livestreams primarily (but am about to start my podcast with it too).

Blue Snowball iCE USB Mic

Great if you're into livestreaming, hosting zoom calls or podcasting. This budget microphone serves up some great quality sound.

Compatible with Mac and PC (not smartphones).

iRig Microphone Lavalier (Two-Pack)

Need two microphones? I love this pack as they plug into one another so you can fit them both into your smartphone, tablet or computer.

Rode SC6 Breakout Box

Already have two microphone and need to plug them into one output? I use this bit of kit constantly, and the best bit is it also allows you to plug in a headset so you can hear the audio too.

Works with smartphones, tablets and computers.

Rode SC4 3.5mm TRS to TRRS Microphone Adaptor

Already have a microphone but need to adapt it for a smartphone. This is what you need! I use this for my old filmmaking microphones that have the 3.5mm input that don't work with a smartphone.

Works with smartphones, tablets and computers.

Movo 2.4GHz Wireless Lavalier Microphone System

My favourite budget wireless lapel system. It has good range so you can't be across the room from your camera and decent sound.

Works with smartphones, tablets and computers.

Fovitec 2-Light XL Fluorescent Lighting Kit

The equivalent of what I use here in New Zealand (just a different voltage).

Now that I have a studio set up i leave these lights set up for peices to camera, or coaching calls.

Aputure Amaran F7

Can't praise this light enough!

Before i bought a lighting kit this was my only light in my videos, and the best bit was it's portability.

I use this when I'm filming on the go, or as a fill light in my videos.

Aputure AL-M9 mini LED

A super small yet powerful light. I use this to add different lighting elements to my background but can be used as a main source of light if you have nothing else.

Neewer RL-12 LED Ring Light kit

I'm not a fan of the ringlight myself, having tested it and not enjoying the rings it puts in your eyes (also really bad for people who wear glasses) but this a decent budget option.

JOBY GorillaPod SLR Zoom

My most favourite tripod!

Portable and multi-purpose, this little tripod can be used as a traditional tripod on any surface, also easy to hold like a selfie stick, wraps around most objects.

I use it for holding my phone, lights or microphones

60" Camera Tripod smartphone adapter  Tripod 

Extends from 20 to 60in this  tripod adapts to a range of different heights with the locking-pad locked, and enables you to create your own unique height and view while taking a picture or video.

GripTight ONE Mount

A great portable mount to put your phone on a tripod, monopod or seflie stick.

Also should be noted I've bought other mounts before and this one has outlasted them all - it's durable.

Ulanzi ST-02S Mount

This is a simple mount to put your phone on a tripod, with the added bonus on being able to mount either a lioht or microphone on the top.

Beastgrip Lens Adapter & Rig System

Love this smartphone rig to provide stability to handheld shots, mount lights and microphones AND....

if you want to get really fancy you can also mount lenses to it.

Can be used handheld or mounted on a tripod.

Ulanzi U Rig Pro

Similar to the Beastgrip this rig is a budget version.

It will help with stability and allows you to mount lights or microphones along with your phone.

Can be used handheld or mounted on a tripod.

Zhiyun Smooth 4 3-Axis Handheld Gimbal Stabilizer with Grip Tripod

A budget friendly gimbal that doubles as a tripod.

Get great movement shots, or do 'walk-and-talk' videos without shakiness

CapCut

This is my go-to editing software these days for all things video. It's an all-in-one video editor. 

Ecamm Live (livestreaming)

I've been using Ecamm Live for my livestreams and webinars since 2017.

It has so many features to really level up your livestreams and make them stand out!

And the makers are constantly improving it, because they are invested in your success.

iMovie (editing)

One of my two go to editing softwares. People underestimate it because it's considering 'basic' but when you know what you're doing you can do everything you see the pro's doing (and the app is free!).

Adobe Rush
(editing)

Prefer editing on a PC or Mac, or want the flexibilty to edit on your phone and computer, this app is simple to use but has some professional features to make your video stand out.

LumaFusion
(editing)

The second of my two go-to editing apps on iOS. It is without a doubt the most professional mobile editing app.

SCREENCAST-O-MATIC
(screen recorder)

I love this software for recording my screen for content inside my courses. It is also an editing tool too (but I don't use it for that)!